Frequently Asked Questions

Leakeo continuously monitors your store's revenue pipeline and raises an incident the moment something breaks or starts underperforming. Checkout conversion drops, payment issues, tracking failures — most of these go unnoticed for days or weeks while revenue quietly drains. Leakeo is designed to catch them fast.

Analytics tools give you reports to read after the fact. Leakeo actively monitors your revenue signals and detects incidents in real time — telling you when a metric has broken from its baseline and what it's likely costing you. Analytics is reporting. Leakeo is monitoring.

Leakeo is built for ecommerce businesses that depend on online revenue: Shopify stores, DTC brands, marketing teams running paid campaigns, and agencies managing stores for clients. If a broken checkout or a payment issue can meaningfully hurt your revenue, Leakeo is built for you.

Leakeo detects: sudden checkout conversion drops, mobile checkout problems, payment gateway issues, tracking failures (when purchase events stop being recorded), abnormal checkout spikes, AOV drops, revenue per visitor drops, and mobile vs desktop performance gaps. Left undetected, any of these can cost significant revenue.

That means your revenue pipeline is healthy — which is exactly what you want to know. Think of Leakeo like uptime monitoring for your revenue. It runs quietly in the background, and when something changes it tells you immediately. The value isn't just in finding problems — it's in knowing you'd catch them if they appeared.

Under 3 minutes. Add one script tag to your site header, then optionally connect Stripe or Shopify webhooks for verified revenue data. No complex configuration — the tracker auto-detects your platform, funnel steps, and order values.

No. The script loads asynchronously with defer, initializes during browser idle time, and uses passive event listeners. It has zero impact on your page load speed or Core Web Vitals.

No. It's one line of code pasted into your site header — Shopify users add it to theme.liquid, WordPress users to header.php or a header scripts plugin. Everything else is automatic.

Yes. The tracker works on any website out of the box. Connecting Stripe or Shopify webhooks adds verified revenue data, refund tracking, subscription analytics, and chargeback monitoring — enabling features like tracking gap detection and revenue reconciliation.

Yes. The tracker auto-detects whether your site is ecommerce or SaaS and adapts accordingly — tracking pricing page engagement, trial signups, cancellation intent, onboarding progress, and subscription changes instead of cart and checkout metrics.

Leakeo builds a historical baseline for each metric — conversion rate, revenue per visitor, AOV — and compares current performance against it. When a meaningful gap appears, it estimates the revenue difference using your actual traffic and order volumes. Each estimate includes a confidence score and the evidence behind it.

Leakeo only opens an incident when a deviation from baseline passes a statistical threshold. This filters out normal day-to-day noise so you're not flooded with false positives. The confidence score on each incident reflects how certain the system is based on the available data.

Leakeo starts collecting and analyzing data from day one. Baseline accuracy improves as more data accumulates — typically over the first few weeks. Most stores see meaningful incident detection within a few days of installation.

An incident is created with: the estimated revenue impact, a confidence score, the evidence (baseline vs. current metrics), and a structured playbook walking you through how to investigate and fix the issue. You're not just told something is wrong — you're told what it is, how bad it looks, and what to do next.

Yes. Incidents appear in your dashboard immediately with alert badges so you can see active problems at a glance. As soon as an incident is detected, it surfaces in your monitoring view.

No. Leakeo identifies the problem, estimates the impact, and provides a step-by-step playbook. Your team implements the fix. Most issues — a broken tracking tag, a failing payment method, a mobile layout bug — need a human to resolve, and Leakeo makes sure you find out fast.

No. Leakeo tracks event signals — page views, checkout interactions, purchase events — and aggregated revenue data. It does not store customer names, email addresses, or payment details. Customer identifiers are hashed and never exposed in the dashboard.

Yes. Data is encrypted in transit and at rest, stored on secure cloud infrastructure, and access is protected by authentication. We do not sell or share your data with third parties.

Plans scale with business size, from Starter through to Enterprise. Visit the pricing page for current plan details, limits, and pricing.

Yes. Cancel your subscription at any time from your account's Billing section. No lock-in periods, no cancellation fees.

Monitoring stops at the end of your current billing period. You'll retain read access to your historical data for a short period after cancellation.

Your account will remain active for a short grace period. Update your payment method in the Billing section to avoid any interruption to monitoring.